Woodura XXL Powder White Ash

€64.99 sq. yd. (exc. vat)

€77.73 sq. m. (exc. vat)

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Product Description

Bring a clean, modern aesthetic to your home with Woodura Powder White Ash, available at FloorStore Direct, Ireland’s leading destination for premium engineered flooring. This 11.3mm hardened wood plank is a perfect blend of Scandinavian design, cutting-edge technology, and natural wood beauty — delivering the look of hardwood floors with the resilience of laminate.

Engineered using Valinge’s world-renowned Compositek Core technology, Woodura Powder White Ash is designed to perform. The bright white-stained ash surface enhances the natural grain pattern, giving each plank a sophisticated and airy feel that complements modern, minimalist, and coastal-inspired interiors. Whether in a stylish city apartment or a contemporary family home, this floor brings light, elegance, and timeless appeal to any room.

The surface is protected by a durable Pro Matt Lacquer, providing a soft, natural finish while ensuring long-lasting resistance to wear, moisture, and scuffs. Beneath this refined exterior lies an advanced multi-layered structure, built to maximise strength and stability. This six-layer construction ensures Woodura Powder White Ash not only looks stunning but is engineered to last:

  1. Pro Matt Lacquer – enhances durability and provides a low-sheen, natural appearance.

  2. Natural wood covering – showcasing the authentic character of real ash wood.

  3. Wood-based powder layer – reinforcing surface hardness and impact protection.

  4. Valinge Compositek Core – ensuring dimensional stability and structural strength.

  5. Wood-based powder layer – adding further reinforcement and balance.

  6. Wood backing layer – maintaining long-term performance and durability.

With its AC5 water-resistant wear rating, this floor is built to withstand everyday challenges, from heavy footfall to accidental spills. Its hardened surface reacts to scratches like a laminate floor, meaning it retains its smooth appearance even in busy households or commercial environments. The result is a floor that combines practicality with true natural elegance.

Each plank is extra-long (2.378m) and extra-wide (271mm), giving your space a seamless, expansive look. Installation is simple and flexible — you can either glue the boards directly to your subfloor or float them using the innovative 5G click system for a quick, secure fit.

At FloorStore Direct, we pride ourselves on being Ireland’s best supplier of engineered flooring and hardwood floors. With showrooms in Galway and Tullamore and nationwide delivery, we offer expert advice, exceptional service, and the widest selection of premium floors in Ireland.

Choose Woodura Powder White Ash for a floor that radiates brightness, resilience, and modern sophistication. Contact us online or in-store today — the number one place in Ireland to buy engineered flooring that’s built to last.

Checkout all our social media HERE for updates on current and upcoming products!

Images are for illustrative purposes only and colours may differ from images shown.

Additional Information

Design Extra Wide Plank Coverage 1.934 sq.m
Species White Ash Grading Hardened Wood
Length 2378mm Suitable for Underfloor Heating Yes
Width 271mm Water Resistant Yes
Thickness 11.3mm Finish Stained & Pro Matt Lacquer
Top Layer 0.6mm Locking System 5G Click
Boards per Box 3 Installation Method Floating/Glue Down

Recommend Underlay/Adhesive

Our Engineered Flooring can be fitted either over an underlay as part of a floating system or can be directly glued to the subfloor. Our advice would always be for you to glue your floor down if possible. This will provide a more solid and stable structure that will increase noise reduction, feel better underfoot and will not expand as much. In the long term it will also provide structural stability during any floor sanding. If you have underfloor heating a glued down floor eliminates air pockets and will then allow your heating to work more economically. You can view all our adhesives here.

If you choose to float your floor the underlay you choose can be just as important as the floor itself as this is what will determine the feel and noise level under your foot. Furthermore if you have underfloor heating, the underlay you choose will determine the level of heat conductivity with some underlays allowing for a quicker heat transfer than others. Because of this, getting the right underlay is hugely important. You can view our entire underlay collection here

Fitting Guidelines

In order for your new floor to perform to the best of its ability we advise using a skilled, professional fitter for the installation of your new floor. Prior to installation your floor must be checked to ensure it is level and free from moisture. Should there be any issues with this our levelling compounds and damp proof membranes are available here. It is vitally important, in particular with a floating floor that you do not fit any heavy objects (Such as fitted kitchens or islands) directly to the floor. An installation gap of 10-12mm must also be left around all 4 sides of the room including at doorways. Please refer to manufacturers guidelines for full installation instructions.

Cleaning & Maintenance Guide

The cleaning and maintenance of our Woodura Range is pretty much the same as with all Flooring. A sweep of a brush is all it should take to remove light dirt from your floor. For mopping, it is important you use a damp mop rather than a wet mop.  If your floor is too wet, over time it may cause issues from water penetrating the joints. We advise the use of a PH neutral floor cleaner to ensure no damage to the floor. Also a spin mop or micro fibre mop should ensure the floor is not being overly wet. You can view all our Cleaning & Maintenance products here.